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Genomic Research. Easy Read

Genomics England is the biggest organisation in UK working on analysing patient's genomes, finding cure for cancer and rare diseases. After years of amazing work, the organisation reached a point of opening its first sole institute in London supported by existing collaboration with hospitals all around the country. 

Genomics needed a series of booklets to distribute in the new institute, the challenge was to create a consistent series of informational documents for print and screen - which had to be clear and relatable for three types of patients. Easy read for patients with disabilities, Kids version for the youth and Patient FAQ document for other participants and researchers. 

Every booklet had custom illustrations created per audience, making it relatable and specific to the organisation.

Service

Print, Digital & Illustration

Client

Genomics England & NHS

Year

2020

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